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Implementing the Proactive Care Frameworks can drive transformational change in how long-term conditions are managed in Primary Care. Engaging people is a key aspect of driving forward any change and is even more critical when implementing change in Primary Care. There is immense pressure on those working in Primary Care and there has been significant change in recent years with the introduction of Primary Care Networks. Therefore, effective, consistent and considerate engagement will be critical to successfully implementing the frameworks. Engagement activity will be essential throughout the implementation journey to continuously explain the benefits of this new way of working and support ongoing culture change.

Aim, key activities and outcomes

The key aim of the engagement phase is to socialise the frameworks in your local area and to understand local priorities and challenges that the frameworks may be able to address.

The key activities to focus on during this initial engagement phase are:

  • Identify key stakeholders and understand their local priorities and existing projects regarding long-term conditions, personalised care, medicines optimisation
  • Hold engagement sessions with stakeholders at ICS and PCN level to share frameworks and understand how it supports local priorities

By the end of the initial engagement phase, you would want to have achieved the following:

  • Secured dedicated project and clinical leadership are key to success
  • Met with key system stakeholders and secured their buy-in
  • Developed a shared vision for implementing the Proactive Care Frameworks

Supporting resources

To support you with the engagement phase, we have developed the following key documents and tools.